The #1 WhatsApp
Integration for HubSpot

Manage WhatsApp conversations directly from HubSpot. Update contacts, track deals, and automate tasks – with real-time data flowing between both platforms

WhatsApp Automation

Your HubSpot + WhatsApp workflow is broken
(and it's costing you deals)

Agents chat blind

No deal history. No contact properties. No idea if this is a hot lead or dead opportunity. Context lives in HubSpot while conversations happen in WhatsApp.

Agents chat blind
Double data entry kills productivity

Double data entry
kills productivity

Update WhatsApp? Now update HubSpot. New contact? Create it twice. Deal stage changed? Log it manually. Your team wastes 2+ hours daily on duplicate work.

Conversations vanish, deals die

Critical WhatsApp discussions never reach HubSpot. Managers can't see activity. Follow-ups get forgotten. No conversation history for handoffs. Revenue leaks everywhere.

Conversations vanish, deals die
Campaign attribution is impossible

Campaign attribution is impossible

Marketing sends hundreds of leads to WhatsApp. Then what? No tracking. No conversion data. No idea which messages work. Your ROI is a black box.

Lead routing breaks completely

HubSpot assigns leads based on your rules. WhatsApp ignores them entirely. Manual reassignment. Confused customers. Broken workflows across platforms.

Lead routing breaks completely

How Wati bridges the WhatsApp-HubSpot divide

See everything. Update anywhere.
Stay synced.

View complete HubSpot contact records beside every WhatsApp chat. Update deal stages, contact properties, and notes from either platform. Changes sync instantly both ways. No double entry, no data gaps.

Agents chat blind
Double data entry kills productivity

Every conversation tracked. Every
follow-up scheduled.

All WhatsApp chats auto-log to HubSpot with AI summaries. Tasks created automatically from conversation promises. Your pipeline stays updated without manual work. Nothing falls through cracks.

Right lead. Right agent. Every time.

HubSpot ownership rules apply to WhatsApp automatically. Leads route to assigned owners. Round-robin works across both platforms. New contacts follow your existing workflows.

Conversations vanish, deals die
Campaign attribution is impossible

Prove WhatsApp ROI with unified reporting

Track which campaigns drive WhatsApp conversations. Measure conversion rates by channel. Build reports combining all touchpoints. Finally see your complete customer journey.

Ready to unify your WhatsApp and HubSpot workflow?

Loved by Customers, Backed by Experts

g2-mid-market
g2-small-business
g2-spring-2025
g2-most-implementable
product hunt review
capterra review
g2 review
shopify review
trust pilot

Frequently Asked Questions.

Which Wati plans include the HubSpot integration?

The HubSpot integration is available on the Pro & Business plan. However, AI conversation summaries and automatic task creation are only available on the Business plan.

How long does setup actually take?

Most teams are up and running in under 10 minutes. Connect HubSpot, map your fields, and start chatting.

Will this work with my existing HubSpot workflows and automation?

Yes. Wati respects all your existing HubSpot workflows, automation rules, and custom fields. We add to your setup, not replace it.

What happens to my existing HubSpot contacts?

They automatically import into Wati with all their properties and history intact. No data loss, no manual migration needed.

Do I need HubSpot Professional or Enterprise?

No. Wati works with all HubSpot tiers including the free CRM. Some advanced features like custom objects require HubSpot Professional+.

What if I need help with setup?

Every plan includes support. Business plan customers get priority support with dedicated onboarding assistance.